We’ve produced Army Cadets magazine for the Ministry of Defence since 2018.
Through original features, news, interviews and fresh content, the 52-page quarterly magazine showcases the opportunities offered by the UK youth organisation to youngsters aged 12-18.
We liaise with the Army Cadets communications team to discover the topics, activities and messaging they want to highlight. Our team of writers then turn this into engaging and stimulating content to inspire young people. We edit, proof, design and print the magazine, as well as producing a digital version.
‘Finalist for Best Membership Publication in the PPA Awards’
Trusted communication vehicle
The magazine’s on-brand design and specialised subject matter ensure Army Cadets magazine is a trusted channel of communication for the organisation, helping it connect to the 88,000 cadets that make up its membership, as well as its adult volunteers.
Our initial relaunch of the magazine in 2018 resulted in it being a finalist for Best Membership Publication in the PPA Awards. Then, in March 2024, the design and content were refreshed again, turning it from a 32-page bi-monthly publication into a 52-page seasonally themed compendium of inspirational features and news stories.
Spin-off publications and campaigns
In 2024, we published the 64-page Year In Review, an annual summary primarily aimed at supporters, stakeholders and policy makers. Easy-to-digest illustrations and concise features encapsulate the value that Army Cadets offers young people and the wider community.
We’ve also produced advertising campaigns for the client and published four volumes of the Army Cadet Yearbook: chunky A4-sized softbacks – with soft-touch cover and spot lamination for extra zing – crammed full of inspiring, adventurous and useful content.
